Football Behavior

NFL Predictions With Behavior Science

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NFL Margin For Error: How It’s Made

NFL Margin For Error: How It’s Made

NFL Margin For Error Rankings (MFE) is how we at Football Behavior do a version of 'Power Rankings".     Trying to standardize and rank the NFL teams arbitrarily may seem like a fun exercise but rarely does it provide any level of value. So what we've done...

FAQ

 

Why A Pigeon?

 

Behaviorist B.F. Skinner famously used pigeons in his experiments. One of his most well know experiments was when he used pigeons to establish the formation of superstitious thinking. He observed pigeons behaved in a certain way in order to access food, and began to make assumptions about what they had to do in order to get it, even if those behaviors were not actually the trigger to getting food. 

 

Likewise, football fans, sports bettors, sports media, etc., all tend to fall into superstitious thinking, or explanatory fictions, when they attempt to explain what it is they are seeing on the field. The conversations tend to move away from observable behaviors into the subjective reasoning and assumptions. We use our decade+ of experience working directly with NFL players and coaches, as well as expertise in behavior science to avoid that trap and to educate our audience directly on what really matters. 

 

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We have both a free option and a premium option. The full potential of football behavior is unlocked in our premium offering which includes access to everyone of our predictions, the full scope of our analytics, our entire creative content library, and any bets we have placed based solely on those predictions.

Subscribers to our free newsletter will get curated content, as well as predictions, analytics and our bets for every primetime games, as well as early access to our educational courses and creative content. 

 

Why Is This Valuable?

 

Our focus is solely on educating football fans and coaches as to how human behavior plays a significant role in performance. We have applied this in the real world scenarios, both on field and through sports betting. Our track record speaks for itself. 

From training an NFL Offensive lineman during his year away from the game, helping him become a starter immediately upon his return, to hitting over 68% of our sports bets. There is valuable information for everybody!

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